Nearly 6 decades after its founding, Tzu Chi Taiwan began deepening its Mission of Humanistic Culture by expanding its global media services. On January 1, 2005, the Tzu Chi Humanitarian Centre started operating in Guan Du, Taipei. It is Master Cheng Yen’s deepest hope that the Humanitarian Centre can be the fertile soil for nurturing seeds of purity in people’s minds and harmony in society, as well as serve to inspire compassion and guide those who are lost to the right path.
Tzu Chi’s media source stories from around the world and adhere to their core principle of reporting news and real life stories that reveal the kindness and love within humanity. Through the integration of print and broadcasting services, Tzu Chi delivers a world class media experience, transmitting news and messages of joy and love to a global audience around the clock.
Da Ai TV officially began broadcasting on New Year’s Day 1998 with the goal of presenting the bright side of humanity by focusing heavily on core values and the positive aspects of society. In response to the current trend and strong influence of the Internet and social media, Da Ai TV has also established its own YouTube channel, which features a wide array of quality, family-centric programs including news, documentaries, dramas. These programs are based on meaningful topics, such as parent-child relationships, popular science, healthcare, environmental protection, humanistic culture, etc.
Da Ai TV runs against the grain of commercial broadcasters and their commercial practices, and serves as a global conduit for messages of love and kindness. Through the positive portrayals of inspiring individuals and sharing news and stories of human love and compassion, it aims to inspire goodness in humanity and encourage people to work for the betterment of the world.
The TV station relies on the labour of countless Tzu Chi volunteers and donors, especially the Tzu Chi recycling volunteers in Taiwan. These volunteers conscientiously adopt environmentally-friendly lifestyles and serve as advocates for environmental conservation, while collecting recyclables in their communities. Their recycling efforts are a positive life force that is further transformed into funds that help sustain the running of Da Ai TV.
Tzu Chi Monthly is a free publication that celebrates the growth of Tzu Chi’s missions around the globe. It started as a newsletter which was first published on July 20, 1967. From its early years of recording the donations Tzu Chi received, it has progressed to serve as a faithful witness to the compassionate deeds of Tzu Chi volunteers and members worldwide.
The magazine looks at current affairs through a humane lens. It is adept at recording stories of kindness and vitality inherent in the people of each community, and it celebrates the resilience of those who are able to rise above their adversities. It also covers news and stories about the contributions of environmental champions as well as Tzu Chi’s international disaster relief efforts.
Tzu Chi also publishes an English periodical, Tzu Chi Bimonthly, which contains translations of selected articles and stories from the Chinese Tzu Chi Monthly.
Rhythms Monthly is an in-depth publication that focuses on pertinent global environmental, historical, and geographical issues. Since its inaugural issue, which was published on August 1, 1998, the magazine has won 38 Golden Tripod Awards and has been a 5-time award winner for the best humanities magazine in Taiwan. (The Golden Tripod Award is the highest honour in Taiwan’s publishing industry.)
At the magazine’s launch, the CEO of Tzu Chi Humanitarian Centre highlighted that “…it is not difficult to run a magazine, but it is especially hard to run a well-received magazine that stands unwavering to its core beliefs and ideals.” Rhythms Monthly stands firm on its ethics, and greatly appeals to the public. It takes into account diverse views pertaining to intellect, logic, and emotions as well as spirituality. These views are then consolidated into the holistic publication we present every month. It always conveys the wholesome qualities embodied by Tzu Chi: love, gratitude, care, respect, sincerity, and goodness.
In November 1985, “Tzu Chi World” made its debut as Tzu Chi’s first electronic media platform dedicated to propagating the truths, beauty, and goodness of humanity. Since its inception, it has grown wildly in popularity while exercising stringent control over its production standards, and delivering lively content that inspires listeners towards goodness. On September 1, 2005, a totally revamped Da Ai e-Radio was launched. It now provides 24/7 broadcast service, setting a new milestone for Tzu Chi’s global media.
Currently, there is only one program available in English—The Power of the Heart. It invites Tzu Chi volunteers, staff of Tzu Chi’s Four Missions, and students from Tzu Chi’s schools to share their life stories and inspiring experiences with the audience. The program also invites guests to read books by Dharma Master Cheng Yen to the audience so as to share Buddhist teachings and Tzu Chi’s values with more people around the world.